This is my exam solution for the 2017 exam of Marketing Finance (GRA 6435). I got an A, with 88 out of 100 points, whereas 75+ is an A. DISCLAIMER: The solution is not flawless, and I do not remember where I went wrong, unfortunately. However, 88 points is a good score, so it can provide some guidance for many of the tasks. I believe I did something wrong on 2b, but don't remember what.

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